This paper discusses the processes and outcomes of translating a traditionally-taught business writing course into the online format, using bulletin board software. The paper covers creating, teaching, and managing the online business writing course at Golden Gate University (San Francisco, California). Pedagogical objectives are to emulate group feedback and process-model writing activities online, in addition to delivering business writing course material. Course management objectives are to enable a "just-in-time" communicative environment online, one that meets the varying needs and speeds of both students and teacher. This work may help the teacher who is considering teaching in the electronic environment to successfully reformulate existing courses for electronic delivery. For those who are concerned with issues of course and program quality and possibly institutional accreditation, tentative findings are that well designed and delivered online courses match the quality of face-to-face courses. The successful online course must be highly managed and tightly structured, in addition to being interactive and driven by communication and feedback. The successful online course enables learning, and allows for expressions of the students' subjective and information needs. Regardless of how the technology shapes the experience, the emphasis in technology use should remain on effective communication that supports learning. (Author/SWC)