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ERIC Number: ED408947
Record Type: Non-Journal
Publication Date: 1997-Jan
Pages: 3
Abstractor: N/A
Reference Count: N/A
A Review of "Slim Hopes: Advertising & The Obsession with Thinness."
Couch, Richard
This paper reviews "Slim Hopes: Advertising & The Obsession with Thinness," a 30-minute video produced by the University of Massachusetts' Media Education Foundation, which discusses America's compulsion with thinness. Although the format of the video is the traditional "talking head," over 120 print and television advertisements are used to emphasize the demoralizing, degrading, and life-threatening way that Americans look at food. The video is divided into seven sections: (1) Impossible Beauty; (2) the Waif Look; (3) Constructed Bodies; (4) Food and Sex; (5) Food and Control; (6) the Weight Loss Industry and (7) Freeing Imaginations. The video suggests that consumers as willing participants in the skullduggery of the advertising industry must take an active role in challenging the images on television, in movies, and in magazine advertising. Reviewer comments include that although the talking head nature of the video was bothersome, the message is powerful and important, and the research and conclusions seemed solid, although there were times when assumptions garnered from the research could be challenged. (AEF)
Publication Type: Book/Product Reviews; Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A