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ERIC Number: ED396740
Record Type: Non-Journal
Publication Date: 1996
Pages: 4
Abstractor: N/A
Reference Count: N/A
Events Management Education through CD-ROM Simulation at Victoria University of Technology.
Perry, Marcia; And Others
There has been a rapid growth in the events industry in Victoria and Australia over the past five years with an increase in large scale events--resulting in substantive economic impact. The growth in events in Australia is projected to continue to beyond 2001. The Department of Management at Victoria University of Technology (VU) received a $160,000 grant to develop a CD-ROM events management educational package for postgraduate education. The project combines innovations in both technology and subject material, by combining CD- ROM simulation and events management education. A multimedia company, ADACEL, is undertaking the computer programming. The objective of the project is to develop high quality management skills for the growing major events industry. The simulated event,"SuperFest," will guide users through the planning and running of a major hypothetical festival comprising a range of cultural, entertainment, promotional, and sporting events. Other modules will engage users in planning, resourcing, staffing, and control activities, as well as dealing with randomly generated occurrences which real-life events managers might face. Students will learn about events management principles, project management, budgeting, and making decisions under pressure. The multimedia component will stimulate user interest and enhance learning, and enable lecturers and students to familiarize themselves with that learning/teaching mode. Learning outcomes will be measured by pilot testing and oral and written feedback by students, lecturers, and events and festival managers. (Author/SWC)
Publication Type: Reports - Descriptive; Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Australia