ERIC Number: ED391365
Record Type: RIE
Publication Date: 1995
Analysing Argumentative Strategies: A Reply to a Complaint.
An analysis of discourse focuses on argumentative strategies used in reply to a complaint. The complaint was in the form of a letter, in English, written to a breakfast cereal company, expressing concern about a stone found in the product. The response, also in letter form, is examined for its text strategy. These elements are discussed: the letter's interactive framework using first- and second-person references, which signals involvement; increasing text complexity within the main body of the letter; expository text suggesting careful thought; use of text patterns signaling concession; a conclusion with a false suggestion of coherence; and patterns corresponding to rhetorical structure theory. It is noted that when the text was presented to 6 national speakers of English and 18 students of English as a Second Language, who were then asked to point out the portion they thought represented the essence of the text as a whole, the two groups selected different paragraphs. Contains 20 references. (MSE)
Publication Type: Reports - Evaluative; Opinion Papers; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: In: Warvik, B., Ed., Organization in Discourse: Proceedings from the Turku Conference, 1995.