ERIC Number: ED389875
Record Type: Non-Journal
Publication Date: 1995
Reference Count: N/A
From Administrative to Customer-Oriented Banking. Re-designing Strategy, Organization, Qualifications and Training in European Banks. Synthesis Report. CEDEFOP Panorama. First Edition.
Bertrand, Olivier; And Others
This paper makes a comparative analysis of main trends that have emerged or are about to emerge in the banking sector, stressing factors that influence employment, qualifications, and staff training in banking as well as policies implemented by banking institutions to meet such challenges. Chapter 1 analyzes the change drivers--key factors that force banks to rethink their overall business strategy, organization and work processes, marketing approaches, and staff qualification requirements. Chapter 2 summarizes the different institutional, social, and cultural contexts in which banks are situated and looks at their responses to adapt their strategies and organization to the new challenges, taking into account their national contexts. Chapter 3 focuses on the new employment trends and on the way most banks are attempting to decrease their staff and to reconcile economic and social constraints. Chapter 4 synthesizes the changes that affect work contents and training requirements. It discusses the trends toward upskilling and more customer-oriented jobs and attitudes. Chapter 5 analyzes the relationship between these new requirements and changing employment conditions, recruitment, and career practices. Chapter 6 deals with initial and continuing training as major factors of adjustment. Chapter 7 draws three types of conclusions that concern banks' strategies, employment and human resources policies at the European and national levels, and academic research. Contains a 26-item bibliography. (YLB)
Publication Type: Reports - Research
Education Level: N/A
Authoring Institution: European Centre for the Development of Vocational Training, Berlin (Germany).