ERIC Number: ED379529
Record Type: Non-Journal
Publication Date: 1994
Reference Count: N/A
Marketing in the Drugstore. [Student's Manual.] Answer Book/Teacher's Guide. Marketing Education.
This student's manual and answer book/teacher's guide focus on the industry-specific information and skills needed by students who plan to enter, or who may already be receiving, drugstore-related training. They are companion publications to "Working in Pharmacies," which offers a more indepth look at the duties and responsibilities of the pharmacy technician. The student manual contains 13 assignments divided into these parts: beginning one's training, gaining product knowledge, applying marketing concepts, and employment opportunities. Each assignment consists of a list of objectives, informational material, summary, and review questions. The answer book/teacher's guide contains the following: suggestions for using the publication for independent study and classroom instruction; assignments and objectives correlated with Secretary's Commission on Achieving Necessary Skills (SCANS) competencies; SCANS competencies and skills; and answers to the questions found at the end of each assignment. Additional learning activities are provided for each assignment. Each activity follows this format: objective, background, instructions, and all necessary information or examples. Answer keys follow. A series of brief summative quizzes, one for each assignment, provides an alternate method of student assessment. Answer keys follow. A summary of information available in "Working in Pharmacies" is appended. (YLB)
Descriptors: Career Ladders, Careers, Distributive Education, Instructional Materials, Learning Activities, Marketing, Pharmacy, Postsecondary Education, Sales Workers, Salesmanship, Service Occupations, Service Workers, Teaching Guides
Extension Instruction and Materials Center, University of Texas, P.O. Box 7218, Austin, TX 78713-7218.
Publication Type: Guides - Classroom - Teacher; Guides - Classroom - Learner
Education Level: N/A
Audience: Students; Teachers; Practitioners
Sponsor: Texas Education Agency, Austin.
Authoring Institution: Texas Univ., Austin. Extension Instruction and Materials Center.