ERIC Number: ED371786
Record Type: Non-Journal
Publication Date: 1994-May-23
Reference Count: N/A
Multimedia Curriculum Presentations: A New Twist on Recruiting.
Robinson, Terry L.; Stoneman, Marcia L.
Blue Ridge Community College (BRCC) in North Carolina has developed a multimedia recruitment program using Asymetrix ToolBook software. Combining text, graphics, and pictures, the program provides curriculum and admissions information to prospective students. By taking an interactive multimedia tour, prospective students can become immediately acquainted with programs that interest them. The product can be used in-house, at high schools, mall exhibits, and industry visits. Topics outlined in the program include application procedures, tuition costs, financial aid, placement tests, counseling and advising, and registration day. Curriculum topics include course and program descriptions, job opportunities, and faculty biographies. This program can be used to present information about BRCC's curriculums to advisory committees or local civic organizations using an overhead projector with an LCD projection panel. The program helps create a high-tech image for the institution. Over 200 working hours have been invested in developing the program. While the current focus of the program is on curriculum and admissions, it will be expanded to include a personnel directory and a section explaining various functions of the personnel in the Student Services area. Other possible sections include continuing education, small business center, and industry training partnerships. Format samples, technical specifications, and costs for implementing the program are included. (KP)
Publication Type: Reports - Descriptive; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A