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ERIC Number: ED371410
Record Type: Non-Journal
Publication Date: 1994-Feb
Pages: 21
Abstractor: N/A
Reference Count: N/A
The Value of Organizational Research for the Study of Social Movement Rhetoric: Conceptual and Methodological Issues.
Sass, James S.
Traditional scholarship on social movements has emphasized external rhetoric and the role of the leader, rather than the internal dynamics of social movement organizations. This paper is an argument for the integration of experiences and meanings related to membership. Belle Edson's feminist critique of social movement studies provides a framework for examining the assumptions of the dominant, conflict-oriented approach. Organizational culture research provides a methodological foundation for investigating these issues. This integrated approach would lead to a stronger understanding of the functions and meanings of social movement rhetoric. Such research would help in continuing the expansion of the scope of organizational research beyond profit-making corporations and would foster intradisciplinary dialog among rhetorical and organizational scholars. Contains 63 notes. (Author/RS)
Publication Type: Speeches/Meeting Papers; Opinion Papers; Information Analyses
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A