ERIC Number: ED371064
Record Type: Non-Journal
Publication Date: 1994
Reference Count: N/A
Motivations for Enrollment in Graduate and Professional School among African American Students in HBCUs.
Stephens, Lowndes F.; And Others
To identify factors motivating African Americans to attend graduate or professional schools, questionnaires were mailed to nearly 1,600 African American journalism or mass communication students at historically Black colleges and universities (HBCUs). A second objective was to determine locations and schools from which the University of South Carolina could recruit African Americans, and a third purpose was to determine the most effective channels for recruiting African American graduate students. Of the 397 respondents, 327 were undergraduate journalism or mass communication majors. In general, educational climate factors were not as important as considerations that bear directly on what a prospective graduate student must do to complete the program, the experiential opportunities the program will provide, and the expected costs and financial aid available. Approximately three in four students would be interested in going to schools other than their undergraduate alma maters, and nearly half would enroll in predominantly White institutions with large African American student populations. The main reason for choosing graduate school was self-actualization, with better pay and better career prospects also important. Implications for student recruitment are discussed. (Contains 10 references.) (SLD)
Publication Type: Reports - Research
Education Level: N/A
Sponsor: Clemson Univ., SC. Houston Center for the Study of the Black Experience Affecting Higher Education.
Authoring Institution: N/A