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ERIC Number: ED360473
Record Type: Non-Journal
Publication Date: 1990
Pages: 165
Abstractor: N/A
Reference Count: N/A
ISBN: ISBN-0-07-010901-X
Student Activity Guide for "Business in an Information Economy."
Graf, David; And Others
The 20 chapters of this student activity guide provide study guides (key terms and concepts reviews), projects, cases for analyses, and self-assessment exercises for business and career education classes. Topics covered include the following: business winners (entrepreneurship); growth of the U.S. economy, the basics of economics, comparing economic systems and measuring economic success, business in a global economy, business structures, the social and legal environment of business, the role of management in business, accounting and financial planning, sources of funding, risk and insurance, the elements of marketing and marketing research, packaging and pricing decisions, advertising and sales promotion, channels of distribution, employment of human resources, management of human resources, production and operations management, computerized information systems for business, and careers in an information economy. (KC)
Glencoe Division, Macmillan/McGraw-Hill School Publishing, P.O. Box 9609, Mission Hills, CA 91346.
Publication Type: Guides - Classroom - Learner
Education Level: N/A
Audience: Students
Language: English
Sponsor: N/A
Authoring Institution: N/A