ERIC Number: ED358906
Record Type: Non-Journal
Publication Date: 1993-May
Reference Count: N/A
Constituent Perceptions of a Community College: An "Image" Study.
Conklin, Karen A.
Every 5 years, Johnson County Community College (JCCC), in Overland Park, Kansas, conducts a study of community perceptions to measure the level of community satisfaction with the overall mission of the college. Specifically, the studies seek to measure constituents' awareness of JCCC's role, their support of the college's activities to fulfill this role, and their perceptions of JCCC's performance. The 1992 study gathered data from 15-minute telephone interviews of 524 randomly selected adults living within the college's service area. Results of the interviews included the following: (1) 92% of the respondents said that they would recommend the college to a friend, 89% thought JCCC was a source of community pride, and 87% said they would encourage their children to attend; (2) the majority of respondents indicated that all of the 12 functions detailed in the college's mission statement were important; (3) the functions deemed to be most important by the majority of respondents were preparation for transfer and development or enhancement of job skills; (4) over 90% of the respondents said they were aware of the colleges' mission to provide noncredit courses for lifelong learning and credit courses for personal development, while only 35% were aware of the goal of supporting businesses and local community groups; (5) while over half of the respondents chose not to evaluate the college's performance, 45.5% thought it successfully prepared students for transfer and 43% thought it successfully provided for personal development and lifelong learning; and (6) while 68% believed the college should acquire new sites to solve current growth problems, only 29% felt that the college should cap or limit enrollment. (MAB)
Descriptors: Accountability, College Outcomes Assessment, Community Attitudes, Community Colleges, Community Role, Community Satisfaction, Community Surveys, Mission Statements, Organizational Objectives, Program Effectiveness, Public Opinion, Relevance (Education), School Community Relationship, School Effectiveness, Telephone Surveys, Two Year Colleges
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A