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ERIC Number: ED357069
Record Type: Non-Journal
Publication Date: 1993-Apr
Pages: 19
Abstractor: N/A
Reference Count: N/A
A Critical Analysis of Interview, Telephone, and Mail Survey Designs.
Katz, Elinor
A critical analysis is presented of the literature as it relates to survey research, including personal interviews, telephone interviews, and mail questionnaires. Additional research concerns are explored, and a code of ethics for survey researchers is presented. Focus groups, interviews, long interviews, telephone interviews, and mail surveys are considered; and the advantages and drawbacks of each are noted. Other research concerns which have an impact on survey research include sources of error, the nature of bias, and response rates. The code of ethics for survey research emphasizes that subjects should volunteer their participation, and the researcher should assure that no harm comes to them as a result of participation. Participants, who should be assured of anonymity and confidentiality if these are guaranteed, should know the purpose of the study and who the sponsors are. Respondents should be able to contact the researcher. Analysis and reporting should provide an honest accounting of the procedures, and unexpected findings should be acknowledged. "A Guide for Survey Research," a summary of advantages and disadvantages, is included. A chart summarizes comparisons of mail, face-to-face, and telephone surveys. (SLD)
Publication Type: Information Analyses; Reports - Evaluative; Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A