ERIC Number: ED355898
Record Type: RIE
Publication Date: 1992-Nov-11
Perceptions of Communication Patterns in Higher Education.
Johnson, Karen A.
This study examined the perceptions of a cohort of students, faculty, staff, and administrators concerning the vertical and horizontal flow of information at a selected university. Seventeen students, six faculty, five staff, and six administrators participated in the study. Q-methodology served as the data analytic procedure and Q-sorts were structured to include statements about upward, downward, and horizontal communication. Subjects sorted 39 cards with statements about communication into 7 piles based on a Likert-type scale according to subjects' level of agreement with the statements. A factor analysis allowed subjects to be factored across the series of test items, resulting in "clusters" of persons relative to the given construct. Results of the study indicate that most participants had similar perceptions about communication on their campus and that their communication activities and perceptions appeared to be structured according to their roles in the organization. It also appeared that most individuals stayed within their clearly defined roles in terms of communication perceptions and behavior, although a few stepped out of their roles because they were disillusioned about communication on campus. The study instruments and matrix tables are included. (Contains 19 references.) (Author/JB)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the annual Mid-South Educational Research Association meeting (Knoxville, TN, November 11-13, 1992).