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ERIC Number: ED355604
Record Type: Non-Journal
Publication Date: 1992-Oct
Pages: 10
Abstractor: N/A
Reference Count: N/A
Departmental Textbook Publishing for the Introductory Communication Course: Pedagogical Boon or Exploitation?
Newburger, Craig; And Others
This paper examines departmental introductory communication course (ICC) textbook publishing practices. Two methodologies for the creation of campus-specific texts are examined--the use of a national publishing house and the use of a local commercial printer. Both options deliver unique advantages and liabilities for speech communication departments whose ICCs are characterized by increased enrollment-per-section, staffed with a variety of instructors (including tenure-track faculty, teaching assistants, and part-time adjuncts), and are taught in locally distinct learning environments. One figure of data showing ICC instructional resources in 11 midwestern universities is included. (Author/SR)
Publication Type: Speeches/Meeting Papers; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A