ERIC Number: ED353910
Record Type: Non-Journal
Publication Date: 1993-Jan-25
Reference Count: N/A
Hosting the Presidential Visit.
Sherouse, Mark A.
This paper describes the visit of President Bush to the campus of Southern Methodist University (SMU) for the May, 1992 commencement and lessons learned from the experience. The paper describes how SMU made use of lead time and suggests how to estimate cost of such a visit. Discussion of strategies for organizing describes the formation and work of appropriate committees. A section on priorities urges that institutions maintain their sense of institutional priorities by keeping them firmly in sight even in the crush of demands from media and White House teams. Further sections describe the usefulness of outside advice. A discussion of planning covers the need to think through each detail in an effort to be prepared for attendance, security, university relations and the event itself. One of various anecdotes cited tells how SMU successfully thwarted a three tiered media camera platform that the university administration felt would have ruined the ceremony for those attending. Separate sections describe working with various teams, including the pre-advance team, the advance team, the White House Communications Agency, the Secret Service, and the media. Finally a description of "Game Day" covers timing, dealing with demonstrators, and photo opportunities, and a discussion of the benefits of having such a visit, headed "Is It Worth It," concludes the paper. (JB)
Publication Type: Reports - Descriptive; Guides - Non-Classroom
Education Level: N/A
Audience: Administrators; Practitioners
Authoring Institution: N/A