ERIC Number: ED345800
Record Type: RIE
Publication Date: 1992-Feb
International Business Program Needs Assessment.
Oakland Community Coll., Farmington, MI. Office of Institutional Planning and Analysis.
In 1991, a study was conducted by Oakland Community College to evaluate the need for a proposed International Business program. General information was obtained from a literature search, various governmental and public interest agencies involved in international business, and other southeast Michigan community colleges. In addition, a survey was sent to 167 businesses in the greater Detroit area, yielding a 34% response rate. Highlighted findings included the following: (1) the unification of Europe, the growth of capitalism in Eastern Europe and the U.S./Canadian Free Trade Agreement were expected to have long-term positive effects on America's international trade economy; (2) U.S. exports increased by over 76.5% between 1986 and 1989, with Michigan's exports totaling almost $14.9 billion by 1989; (3) the percent of U.S. jobs directly connected to international trade had increased by 13% since 1974; (4) 37.5% of the survey respondents were currently hiring employees in international business, and less than half expected to be hiring in the next 5 years; (5) prior related work experience was the preferred employment credential by 59.4% of respondents, while 40.6% preferred or required a bachelor's degree, and 37.5% preferred or required an associate degree; (6) 63% felt that there was a need for individuals with an associate degree in international business; and (7) over the past 6 years, five community colleges in Michigan had implemented international business programs. Appendixes include a description of the proposed program, international trade data, the survey instrument and responses, and a list of respondents. Contains 10 references. (JSP)
Publication Type: Reports - Evaluative; Tests/Questionnaires
Education Level: N/A
Authoring Institution: Oakland Community Coll., Farmington, MI. Office of Institutional Planning and Analysis.