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ERIC Number: ED344155
Record Type: Non-Journal
Publication Date: 1992-Mar
Pages: 26
Abstractor: N/A
Reference Count: N/A
The Effects of Face Type and Name Warmth on Job-Hiring Decisions.
Copley, Jane E.; Brownlow, Sheila
Physical appearance is not the only source of information that individuals use when making judgments of others. Names also may influence impression formation. This study was conducted to examine the interactive effects of names and facial structure on perceptions of others and job hiring recommendations. It was hypothesized that coldness and warmth of names would modify impressions of baby- and mature-faced job applicants and would produce interactive effects on job hiring decisions. College students (N=78) judged the hirability and traits of job candidates whose name warmth (judged on a 7-point scale) and face type were systematically varied. The results indicated that applicants with warm names were seen as weaker and less capable, but warmer and more honest, than applicants with cold names. Name warmth interacted with face type, as warm names lowered the typical perceptions of strength and capability of mature-faced people. Specifically, mature-faced job applicants with warm names were seen as possessing fewer leadership capabilities, as weaker, warmer, and more capable for a job requiring warmth than were mature-faced applicants with cold names. Trait perceptions of the applicants replicated previous research, but were affected by name warmth in some cases. The findings can be viewed within a framework suggesting that facial structure and warmth of names may influence not only perceivers' impressions but their behavioral decisions as well. (Author/NB)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A