ERIC Number: ED331467
Record Type: RIE
Publication Date: 1988-Mar-28
Delivery and New Technology. Paper No. 277.
Bates, A. W.
The past 15 years have brought about the large-scale and effective introduction of open learning and distance teaching methods. During the same time period a rapid increase has occurred in the technologies available to educators and trainers. The increase in available technologies has led to the problem of choice. What media should be used for open learning? The importance of the context in which the media will be used is underscored, and a set of factors to consider in selecting media is outlined: (1) access (involving where and when learners will learn); (2) costs (capital, recurrent, production, delivery, fixed, and variable costs); (3) teaching functions of the media (different media represent different kinds of information) and the extent to which they promote active learning; and (4) organizational issues (the nature of the technological structure already in place, the public image of the company or institution, the existing organization of the training department, and the degree to which high-level officials of the adopting system provide their support). (13 references) (GL)
Publication Type: Information Analyses
Education Level: N/A
Authoring Institution: N/A
Note: Chapter from the NEC 25th Anniversary Book, "Open Learning in Transition: An Agenda for Action, Part 3: Methods."