ERIC Number: ED328075
Record Type: Non-Journal
Publication Date: 1990
Reference Count: N/A
Business French: Cultural Content and Implications.
Muller, Brigitte D.
The goals and cultural content of two advanced business French courses, developed at Eastern Michigan University (EMU) in conjunction with the Chamber of Commerce and Industry of Paris (CCIP), are examined and the wider cultural implications of the courses are discussed. As background information, the role of the CCIP in French education and the major components of the CCIP examination leading to an advanced diploma in business French are reviewed, particularly the exam's cultural content in 1977. The exam is a two-day test, of which one day is devoted to text translation, composition of a business letter, a dictation, questions on commercial vocabulary and techniques, and a substantial essay. The goals, materials, and methodology used in EMU's two-semester advanced course leading to the diploma are outlined, a two-semester course in scientific and technical French created to supplement the first course is described, and the preparation they offer toward CCIP certification is discussed. Other programs integrating foreign language and business education are highlighted. The paper includes a 38-item annotated bibliography. (MSE)
Publication Type: Reports - Descriptive
Education Level: N/A
Authoring Institution: N/A
Identifiers - Location: France (Paris)