ERIC Number: ED323353
Record Type: RIE
Publication Date: 1989-Dec
Student Services: Achilles Heel or Crown Jewel? NHSC Occasional Paper Number 1.
Lambert, Michael P.
A serious problem in home study in recent years has been that, too often, some schools have been paying little attention to student services. They have concentrated their budgets on advertising to recruit new students, while doing little to encourage present students or new recruits to stay in the program. Efforts have been made to reduce the level and amount of services and to cut expenses in misguided attempts to ensure institutional survival and profitability. High technology has often eroded rather than enhanced services, as machine-graded, objective tests replaced teacher-made tests and instructor's comments. As a result, course cancellations and dropout rates are climbing, students express dissatisfaction with their experiences, and the method of home study education has thereby been diminished. Correspondence students are mostly mature, self-motivated adults. They are generally paying their own tuition out of their own pockets, and they expect quality and are willing to pay for it. If a school is spending less than one-third of tuition dollars received on serving the enrolled students, then it can likely expect less than satisfied students and eventual erosion of its position in the marketplace. Professional service is an important key to financial and educational success in home study today. This booklet includes lists of the goals of student services, what constitutes excellence in student services, and a checklist for types of services. (KC)
Publication Type: Opinion Papers
Education Level: N/A
Authoring Institution: National Home Study Council, Washington, DC.
Note: Portions of this paper appear in "Home Study Student Services Handbook" (1981).