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ERIC Number: ED321153
Record Type: RIE
Publication Date: 1990
Pages: 3
Abstractor: N/A
Reference Count: N/A
ISBN: N/A
ISSN: N/A
The Multicultural Work Force. Trends and Issues Alerts.
Lankard, Bettina A.
White males represent only 46 percent of the U.S. work force. Within a few years, 75 percent of those entering the labor force will be women and minorities, according to the U.S. Department of Labor. The work force is getting smaller as well as changing in nature. To attract and keep the most qualified and productive workers, businesses must make changes in their management policies and practices that few employers or workers have anticipated or are prepared for. Among the companies that have promoted the benefits of a multicultural, diversified work force are Procter and Gamble, Digital Equipment Corporation, Avon, Xerox, Mobile, Honeywell, Colgate-Palmolive, and Ortho Pharmaceutical. For example, Procter and Gamble has established special mentoring programs to help bring women and blacks into management by providing them information about organizational styles of management, leadership, communication, and networking. Digital Equipment Corporation has started a program to create management awareness of attitudes and assumptions about races and genders and how those attitudes and assumptions influence company and employee policies and behaviors. To manage a diversified work force, managers must learn to be sensitive to the cultural influences among their employees. Cross-cultural training is also crucial to success in international markets, as U.S. companies compete in a global market and form joint ventures that require the transfer of employees across continents. (18 annotated resources) (CML)
Publication Type: ERIC Publications
Education Level: N/A
Audience: N/A
Language: English
Sponsor: Office of Educational Research and Improvement (ED), Washington, DC.
Authoring Institution: ERIC Clearinghouse on Adult, Career, and Vocational Education, Columbus, OH.