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ERIC Number: ED314134
Record Type: RIE
Publication Date: 1989
Pages: 45
Abstractor: N/A
ISBN: ISBN-0-89964-269-1
Initiating a Fund-Raising Program: A Model for the Community College.
Council for Advancement and Support of Education, Washington, DC.
Prepared to assist community colleges in improving their ability to raise money from the private sector, this monograph guides educators from the exploratory phase into the actual implementation of a new fund-raising program. Chapter 1 raises considerations that should be addressed before a college decides to initiate a major private-sector fund-raising program, focusing on funding needs and problems, untapped private resources, and commitment to the effort. Chapter 2 deals with the necessary steps in forming a foundation. Chapter 3 outlines the roles and duties of the college president, college board of trustees, foundation board of directors, and the chief development officer in the fund-raising program. Chapter 4 provides a month-by-month timetable for establishing the program, beginning with the college president identifying a fund-raising need in Month 1 and ending with the arrival of corporate and foundation responses in Month 30. Chapter 5 lists budget items essential to program success, including professional salaries and benefits, office space, marketing materials, and professional development. Chapter 6 discusses obstacles colleges may encounter such as fears of rejection, competition, involvement, cost, and failure. Chapter 7 identifies possible donors, including corporations, businesses, college trustees, alumni, parents and friends of students, college faculty and staff, and the general public. Appendixes contain a checklist of action steps, a 32-item annotated bibliography, and a list of helpful organizations. (WJT)
Case Publications Order Department, 80 South Early Street, Alexandria, VA 22304 ($13.00).
Publication Type: Books; Reports - Descriptive
Education Level: N/A
Audience: Practitioners
Language: English
Sponsor: N/A
Authoring Institution: Council for Advancement and Support of Education, Washington, DC.