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ERIC Number: ED309471
Record Type: Non-Journal
Publication Date: 1989-Aug-10
Pages: 36
Abstractor: N/A
Reference Count: N/A
A Q-Study of Global Communication Issues as Perceived by Chinese Journalists.
Starck, Kenneth; Xu, Yu
To examine Chinese journalists' opinions on a variety of global communication issues, a study interviewed 38 newspaper and broadcast journalists in Beijing, China, as well as advanced journalism students preparing for careers with "China Daily" or "Xinhua." Analysis used William Stephenson's Q-methodology, an analytic technique that correlates and factors responses of individuals for the purpose of identifying patterns of opinion about a specified universe. Global issues were taken from the MacBride Report (published in 1980 as "Many Voices, One World"), and consisted of a set of 60 statements or recommendations grouped into the following categories: (1) strengthening independence and self-reliance; (2) social consequences and new tasks; (3) professional integrity and standards; (4) democratization of communication; and (5) fostering international cooperation. Three factors emerged from the study, representing essentially three different orientations to global communication issues: "liberalists," who favor democratization and independent journalism; "internationalists," who stress the role of professional communicators in achieving regional and global cooperation; and "developmentalists," who see communication systems contributing to nation building and are not averse to internal controls. All groups are also "integrationists," interested in strengthening the nation. Findings also indicated that the perceptions of Chinese journalists toward major issues of international communication are not necessarily consistent with the official viewpoints of the Chinese government. (Two tables of data and 25 references are attached.) (MM)
Publication Type: Speeches/Meeting Papers; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: China