ERIC Number: ED308344
Record Type: Non-Journal
Publication Date: 1989-Jan
Reference Count: N/A
Make It Your Business. A Corporate Fundraising Guide for Literacy Programs.
BCEL Bulletin, n3 Jan 1989
This guide is intended to help local, state, and national literacy program staff in their attempts to develop corporate funding for their activities. Part I discusses the role of direct corporate giving in the national philanthropic context, as well as patterns and forms of corporate giving. Part II gives guidelines on how to prepare for and implement a good corporate fund-raising program. (The advice given is, basically, ensure readiness for corporate fund raising; develop information about the local corporate giving community; prepare proposals that meet company guidelines, that are clearly expressed, and that are accompanied by good supporting documentation; and follow up and keep good records.) Part III discusses indirect corporate giving that literacy applicants should consider and highlights other forms of business help available locally. The groups covered in Part III are the United Way of America; product brokering organizations, including Gifts in Kind; and other business resources. Appendix A lists the names and addresses of key national resource organizations, including those cited in the main text. Appendix B provides a nine-item bibliography. Appendix C lists the regional offices of the Foundation Center, a major source of information about the corporate giving arena. Appendix D provides sample forms for corporate employee-generated grant programs. (CML)
Descriptors: Community Support, Corporate Support, Donors, Educational Finance, Endowment Funds, Financial Support, Foundation Programs, Fund Raising, Institutional Advancement, Literacy Education, Private Financial Support, Program Proposals, Proposal Writing, Resources
Business Council for Effective Literacy, 1221 Avenue of the Americas, 35th Floor, New York, NY 10020 ($5.00).
Publication Type: Guides - Non-Classroom; Collected Works - Serials
Education Level: N/A
Authoring Institution: Business Council for Effective Literacy, New York, NY.