ERIC Number: ED306160
Record Type: RIE
Publication Date: 1988-Jul-30
Mass Media Representation of Teaching: A Behaviour Analysis Approach.
Hobbs, Sandy; Mackie, Stirling
Although psychological studies of the mass media have been dominated by cognitivist and psychodynamic concepts, a study of the mass media using a behavior analysis method may be used to analyze the content of the mass media. By applying that analysis to fictional teacher-learner interactions an interpretation of those relationships can be made and compared to similar analyses of real situations to see what features are held in common. An application of the EXRIB system (Hobbs and Kleinberg, 1978) to film and cartoon depictions of teacher-student behavior may show that meaningful relationships exist between media content and audience behavior. The paper is illustrated with examples and problems of interpretation are discussed. (PPB)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the European Meeting on the Experimental Analysis of Behaviour (2nd, Liege, Belgium, July 26-30, 1988).