ERIC Number: ED304927
Record Type: RIE
Publication Date: 1988-Apr
Reference Count: N/A
Retraining French Language Educators in the Teaching of Commercial French.
Marfurt, Rose Marie A.
A retraining program for language teachers wishing to teach college-level business French is described. The course may be taught in five 5-hour weekend seminars or in a 2-week summer seminar of 12 hours per week. Since the teachers already have language skills, the course focuses on building confidence and interest in the subject matter by showing participants new teaching methodologies and techniques. Content focuses on the principles and practice of French business writing in general and on specific types of business communication. The infrastructure of the economy in French-speaking nations is stressed. A new approach to French culture is taken through the use of press releases and videotapes on business life. Reading materials include texts on modern culture, and on political and socioeconomic institutions in French-speaking countries. Supplementary handouts are appended. (MSE)
Publication Type: Reports - Descriptive; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: In: Proceedings of the Seventh Annual Eastern Michigan University Conference on Languages for Business and the Professions (see FL 017 839). Best copy available.