ERIC Number: ED295442
Record Type: RIE
Publication Date: 1986-Apr
Reference Count: N/A
Internationalization of the Business School: The Role of Foreign Languages.
Doutt, Jeffrey T.
Several key elements for the internationalization of American business administration education programs are outlined, including tools for: helping one monitor the dynamic and interdependent global business environment, honing one's sensitivity to cultural differences, and sharpening one's language and communication skills. Strategies are suggested for strengthening the international dimension of the curriculum. Proposals advanced include adaptation and modification of foreign language instruction and materials, a multi-disciplinary approach to the heightening of cross-cultural awareness, a comparative management approach to integrating international dimensions into business school courses, and augmentation of pedagogical methods through a thematic focus and various experiential opportunities. (Author/MSE)
Descriptors: Business Administration Education, Business Communication, Change Strategies, Classroom Techniques, College Students, Cross Cultural Training, Cultural Awareness, Curriculum Development, Higher Education, Interdisciplinary Approach, International Education, Languages for Special Purposes, Material Development, Second Language Instruction
Publication Type: Guides - Classroom - Teacher; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: In: Proceedings of the Fifth Annual Eastern Michigan University Conference on Languages for Business and the Professions (see FL 016 586).