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ERIC Number: ED293673
Record Type: Non-Journal
Publication Date: 1988-Feb
Pages: 15
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Available Date: N/A
Perceived Capacity of the North Carolina Agricultural Service To Deliver Technological Information: Reactions of Agricultural Producers Who Use Extension Information.
Richardson, John G.; Mustian, R. David
Questionnaire responses from 702 agricultural producers who actively use the North Carolina Agricultural Extension Service (NCAES) and whose farming activities produce at least $10,000 annually revealed perceptions of the current and future capacity of the NCAES to deliver state-of-the-art technological information and the relationships between those perceptions and selected personal factors, farm characteristics, and producer's perceived level of future needs for highly developed technological information. Findings indicated over 81% of producers perceived future needs for more complex technological information to be "somewhat more" or "much more" than current needs; about 90% had positive perceptions of NCAES to deliver needed technological information; and as educational levels of producers advanced, their level of positive perception of NCAES' capacity to provide needed technological information also increased. The results implied that to continue to maintain a positive image as a responsive, needs-oriented agency that effectively delivers usable technological information to all types of producers--whether they are marginal part-time or highly advanced full-time--informational delivery strategies will need to be appropriately varied. (NEC)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: North Carolina
Grant or Contract Numbers: N/A
Author Affiliations: N/A