ERIC Number: ED293365
Record Type: RIE
Publication Date: 1987-May
Reference Count: N/A
Culture Shock as a Barrier to Intercultural Business Communication.
Waltman, John L.
The phenomenon of culture shock as it affects intercultural business communication is examined. The symptoms of the syndrome and its effects on the business traveler and his/her business are discussed. Flaws in current training that increase rather than reduce the impact of culture shock are explored. It is suggested that much training prepares prospective international travelers for only the most basic functions without touching on the areas that will enhance or reduce communication, or equipping them to do business effectively and cope with an alien environment. Recommendations for improving cross-cultural training are made. Information is drawn from research on culture shock and information theory and from personal experience with culture shock. (MSE)
Publication Type: Information Analyses; Opinion Papers; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: In: Languages and Communication for World Business and the Professions. Conference Proceedings; see FL 017 281.