ERIC Number: ED291963
Record Type: RIE
Publication Date: 1988
How To Set Up Your Own Small Business. Study Guide.
American Inst. of Small Business, Minneapolis, MN.
This study guide is intended for use with the separately available entrepreneurship education text "How To Set Up Your Own Business." The guide includes student exercises that have been designed to accompany chapters dealing with the following topics: determining whether or not to set up a small business, doing market research, forecasting sales, selecting a site, financing a small business, understanding the different legal needs of different types of firms, getting a small business organized, advertising, developing and conducting effective publicity and public relations campaigns, purchasing the correct supplies from the correct suppliers, bookkeeping, accounting, establishing sound business policies, selling, assessing insurance needs, improving oneself, managing personnel, developing a business plan, and avoiding the pitfalls facing owners of small businesses and staying on the road to success. (MN)
Descriptors: Accounting, Advertising, Bookkeeping, Business Administration, Business Education, Decision Making, Entrepreneurship, Financial Support, Insurance, Legal Responsibility, Marketing, Personnel Management, Planning, Policy Formation, Postsecondary Education, Public Relations, Publicity, Purchasing, Retailing, Salesmanship, Secondary Education, Site Selection, Small Businesses
American Institute of Small Business, 7515 Wayzata Blvd., Suite 201, Minneapolis, MN 55426 ($17.95; 10 or more--$16.15).
Publication Type: Guides - Classroom - Learner
Education Level: N/A
Authoring Institution: American Inst. of Small Business, Minneapolis, MN.
Note: For related documents, see CE 049 853-857.