ERIC Number: ED290404
Record Type: RIE
Publication Date: 1987
Reference Count: N/A
A Content Analysis of Fund Raising Manuscripts in Higher Education.
Smith, Charles M., Jr.; Cockriel, Irvin W.
Higher education and fund raising journals were examined for fund raising articles for the period 1980 to mid-1986. Articles concerning fund raising in higher education were then analyzed using Silverman's "products of inquiry" typology. Silverman's typology is used to classify research products by assessing the relationship between the research methodology and the purpose of the research. The typology classifies research based on the type of knowledge presented in the research. A total of 3,730 articles were examined, of which 440 had as a main topic fund raising, with 190 articles concentrating on fund raising in higher education. No higher education fund raising articles were identified in any of the core higher education journals out of a sample of approximately 2,200 articles. All but four of the articles identified were published in two periodicals, "Currents" and "Fund Raising Management." Most research into fund raising in higher education is of a highly personal nature. Authors are primarily concerned with showing others how they achieved success. Fund raisers are concerned with raising funds for their institutions, not raising the level of knowledge through formal research. Thirty-seven references are listed. (SW)
Publication Type: Historical Materials; Reports - Research
Education Level: N/A
Authoring Institution: N/A