ERIC Number: ED278760
Record Type: RIE
Publication Date: 1985-Oct
Reference Count: 0
Media and Sexism (An Instructional Manual for Secondary School Teachers).
Byerly, Carolyn M.
This manual presents background information and teaching activities for secondary school instruction on the relationship of sex roles and the media in American society. Section I provides background for teachers by defining basic terms, presenting a brief history of the mass media, and discussing why media are thought to play a strong role in perpetuating sex role stereotypes. Fifteen magazine advertisements are included and analyzed. Section II presents five secondary school student lesson activities on these questions: (1) What are the media? (2) What is sex role stereotyping and where does it appear in familiar media form? (3) How does advertising perpetuate sex role stereotyping? (4) How can we stop sex role stereotyping? and (5) Additional (optional) activities. Section III provides supplementary readings on sex role problems in the media including reprints of articles from several feminist, legal, and business journals, a selected bibliography, and a list of other resources. (KH)
Publication Type: Guides - Classroom - Teacher
Education Level: N/A
Audience: Teachers; Practitioners
Authoring Institution: Washington Office of the State Superintendent of Public Instruction, Olympia. Office for Equity Education.
Note: Printed on colored paper. Photographic material and portions of journal reprints will not reproduce clearly. Figures 1-3 were not included in the publication.