ERIC Number: ED278435
Record Type: RIE
Publication Date: 1986-Dec
Reference Count: 0
Organizational Models of Successful Advancement Programs.
Smith, Nanette J.
A study was conducted to determine the organizational factors that were consistent with the success of two-year colleges in obtaining private financial support. Informal telephone surveys were conducted with 15 community colleges with successful endowment and fund-raising programs to gather information about organizational structures and factors promoting or inhibiting success. Top-rated considerations in college development were the involvement, attitude, and access of the college's chief executive officer; the reputation of the institution; the structure and activity of the board; and the talents of the development officer. Although the majority of the advancement offices used the centralized "Line Model" of organization and included a broad range of advancement activities among their functions, many operations succeeded well using the "Staff Model" and decentralizing traditional functions over several institutional areas. Study findings as well as guidance found in the literature provide support for the following management principles: (1) the chief advancement officer must report to the president of the institution; (2) the president must be accessible, available, and active and enjoy the advancement role; (3) a strong, active and carefully selected board of trustees is necessary to the functioning of the development effort; (4) a strong, positive institutional reputation is essential; and (5) a talented and energetic advancement officer is critical. Information on the endowment market values of two-year institutions, annual gift support, organizational models, and survey findings are appended. (EJV)
Publication Type: Guides - Non-Classroom; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Conference on Advancing Two-Year Institutions of the Council for the Advancement and Support of Education (3rd, Alexandria, VA, December 9-11, 1986).