ERIC Number: ED278067
Record Type: RIE
Publication Date: 1985
Reference Count: 0
Studies in the History of Business Writing.
Douglas, George H., Ed.; Hildebrandt, Herbert W., Ed.
Because written communication has nearly always been the medium for transmitting information in the business world, these essays are a step toward providing a seminal statement on the history and practice of business writing. The essays in this volume are: "Business Writing and the Spread of Literacy in Late Medieval England" (Malcolm Richardson); "Humanistic Influences on the Art of the Familiar Epistle in the Renaissance" (Donald R. Dickson); "The First Century of English Business Writing, 1417-1525" (Malcolm Richardson); "Methodology for Researching Early Business Writing in English" (Malcolm Richardson); "A 16th Century Work on Communication: Precursor of Modern Business Communication" (Herbert W. Hildebrandt); "The Earliest Correspondence of the British East India Company (1600-19)" Kitty O. Locker); "The Etiquette of American Business Correspondence" (L.W. Denton); "The Communication Theory of Johann Carl May: Its Influence on Business Communication in Germany" (Herbert W. Hildebrandt and Iris Varner); "Business Writing in America in the Nineteenth Century" (George H. Douglas); "'Elegant Simplicity': Lord Chesterfield's Ideal for Business Writing" (William E. Rivers); "From Press Book and Pigeonhole to Vertical Filing: Revolution in Storage and Access Systems for Correspondence (JoAnne Yates); "The Historical and Cultural Significance of Direct-Mail Fund-Raising Letters" (John Pauly); "'Sir, This Will Never Do': Model Dunning Letters, 1592-1873" (Kitty O. Locker); and "The Teaching of Business Writing at the Collegiate Level 1900-1920" (Francis W. Weeks). (SRT)
Descriptors: Business Communication, Business Correspondence, Communication Research, Fund Raising, Higher Education, Information Storage, Literacy, Persuasive Discourse, Research Methodology, Rhetoric, Technical Writing, Writing Instruction
Association for Business Communication, 608 South Wright St., Urbana, IL 61801 ($12.95, 10% discount for over 20 copies).
Publication Type: Books; Opinion Papers; Collected Works - General
Education Level: N/A
Authoring Institution: Association for Business Communication, Urbana, IL.