An important component of a library's collection management activities should be a measure of the effectiveness of the selection process. Effective selection should be a reflection of titles chosen compared to titles available as well as patron use of the material selected. To evaluate the collection development activities for the School of Business Administration, Emory University, graduates of 1977 and 1983 were surveyed to determine the business journals read by each group as students and as professionals. Additional questions solicited the survey participants' background, use of libraries and use of materials. Study results indicate that: (1) Emory University business graduate students are more satisfied with the items acquired by the use of approval plans and recommendations of subject specialists than by use of the "model" method; (2) the reading interests of students and graduates of a professional education program are more practical or work-oriented and less academic or scholarly; and (3) professional business education, and therefore business collection development, might be better served with more emphasis on the value of information and how to obtain it. Statistical data presented in tabular form and the survey instrument are appended. References are also provided. (KM)