ERIC Number: ED273742
Record Type: RIE
Publication Date: 1984
Reference Count: 0
A Guide for Home Furnishings Marketing (Softlines).
Reeves, Jo Ann
This publication, one of a series of self-contained instructional materials for students in marketing and distribution, deals with home furnishings marketing. Addressed in the individual units of the guide are the following topics: the field of home furnishings merchandising, beginning duties and responsibilities, competencies needed by individuals merchandising home furnishings, organization of learning experiences to master merchandising skills, evaluation and improvement of merchandising skills, career qualifications and opportunities, and competencies and opportunities for successful entrepreneurs. Each unit contains some or all of the following: unit objectives, instructional text, notes, questions, and suggested projects. Answers to the questions can be found in the appended "Home Furnishings Marketing Answer Book." (MN)
Descriptors: Behavioral Objectives, Business Administration, Business Education, Business Skills, Career Planning, Distributive Education, Employment Opportunities, Employment Qualifications, Entrepreneurship, Home Furnishings, Individualized Instruction, Job Skills, Learning Activities, Marketing, Merchandising, Postsecondary Education, Secondary Education, Self Evaluation (Individuals), Service Occupations, Small Businesses
Extension Instruction and Materials Center, P.O. Box 7218, University of Texas, Austin, TX 78713-7218 (Stock No. DE 331 S).
Publication Type: Guides - Classroom - Learner
Education Level: N/A
Sponsor: Texas Education Agency, Austin. Dept. of Occupational Education and Technology.
Authoring Institution: Texas Univ., Austin. Extension Instruction and Materials Center.