ERIC Number: ED272240
Record Type: Non-Journal
Publication Date: 1986-Jun
Pages: 43
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Howard Community College 1986 Staff Services Evaluation: Internal Marketing Survey, Spring 1986. Research Report Number 45.
Radcliffe, Susan; Novak, Virginia E.
As part of an internal marketing effort, a study was conducted at Howard Community College (HCC) to determine employees' evaluation of key educational services provided by the college. All full-time faculty, administrators, and support staff were asked to evaluate 13 areas of service on a scale of 1 (poor) to 5 (excellent) and to identify HCC's greatest strengths and weaknesses. Study findings, based on responses from 65% of the faculty members, 51% of the administrators, and 35% of the support staff, included the following: (1) the overall mean for all services surveyed was 3.82; (2) three areas had overall mean scores below 3.5: the registration process, academic advisory, and the admissions process; (3) all three groups of employees gave HCC's services ratings that were close to "good," with faculty showing the highest regard overall for the college's services; (4) no service was rated less than satisfactory by any group of employees, and several items were in the range between good and excellent; and (5) library services had the highest overall mean rating (i.e., 4.33), followed closely by the quality of full-time faculty (i.e., 4.31). The survey instrument and detailed responses are provided. A four-page bibliography concludes the document. (RO)
Publication Type: Numerical/Quantitative Data
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: Howard Community Coll., Columbia, MD. Office on Institutional Research.
Grant or Contract Numbers: N/A