Focusing on innovative and cost-effective alternatives to traditional, custodial, and institutional health care systems, the papers in these proceedings identify the contributions of nursing and the benefits for patients of the new national emphasis on cost-effective health care. The proceedings contain: (1) "Trends in Health Promotion: Implications for Nursing Education, Service, and Social Policy," by Gloria R. Smith; (2) "Health Promotion: Directions for Nursing Research," by Nola J. Pender; (3) "The Wellness Payoff--Benefits for Clients and Nursing," by Marlene Gilliland; (4) "Health Promotion Service: Evaluation and Impact," by Roger W. Reed; (5) "Monitoring Patients with Nasally Placed Feeding Tubes: A Collaborative Research Effort," by Norma A. Metheny and Patricia Eisenberg; (6) "The Influence of an Employee Fitness Program upon Cost Containment Variables of Absenteeism, Insurance Claims, and Physiological Measures," by Peggy White; (7) "Nursing Clinics: Promoting Health in the Community," by Nancy S. Hoeman; (8) "Mobile Health Unit for Older Adults," by Kay T. Roberts-Rudd; (9) "Health Promotion: The Role of Nursing Faculty--A Description of a Faculty Health Promotion Project," by Sherry Smith; (10) "A Self Health Project for Nursing Students," by Mary S. Weisensee, Janice M. Anderson, and Cheryl A. Lapp; (11) "Cognitive Dissonance and Smoking Behavior of Registered Nurses," by Karen Leigh Gum; (12) "Self-Care Agency Assessment in Health Promotion," by Helena Anne Lee; and (13) "Wellness at the Worksite," by Patricia Wiley and Carolyn Gustafson. (AYC)