ERIC Number: ED271761
Record Type: RIE
Publication Date: 1986-Mar
Reference Count: 0
Opportunities for Consultants.
Anderson, W. Steve
Consulting can give college writing instructors the opportunity to teach in a radically new environment. The conditions under which writing is taught in-house for business and industry are not as highly structured as they are in academia, and, in fact, point up the distinction between training and education. Training, focused on singular and narrow goals, is considered appropriate for situations in which businesses want to improve the task performance of their employees. On the other hand, businesses see education as a general means of employee development, with multiple goals and many potential applications. Results of national surveys indicate that organizations commonly identify letters and memos as the documents with which they most want help, and grammar, organization, and writing anxiety as the most immediate problems confronting their employees. In responding to these needs, consultant-developed writing programs should start with training in editing to provide clients with fairly quick results and thus establish consultant credibility. Attention should next be given to organization and such features as audience and purpose, where clients can begin to see a need to expand rather than just focus awareness. At the end of such workshops, the clients should be able to transfer these writing skills to their own letters and memos. (HOD)
Publication Type: Speeches/Meeting Papers; Guides - Classroom - Teacher
Education Level: N/A
Audience: Teachers; Practitioners
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the Conference on College Composition and Communication (37th, New Orleans, LA, March 13-15, 1986).