ERIC Number: ED267473
Record Type: RIE
Publication Date: 1985-May
Reference Count: 0
A Study of Two Competing Explanations for the Effects of Physical Attractiveness upon Evaluation of Public Speeches.
Foster, Ted J.; And Others
To account for how physical attractiveness or unattractiveness may have pervasive effects upon others' perceptions of an individual in a public speaking class, 26 male and 26 female speakers were rated by their classmates in terms of attractiveness and quality of speaking performance at the beginning and end of a ten-week quarter. In addition, their initial performance was tape recorded and evaluated by raters who did not observe their attractiveness. Results indicated that the initial biasing effects of attractiveness were not mitigated by information gained during the ten weeks of class in which the students became better acquainted with each other, saw each other repeatedly in public speaking situations, and received information designed to increase their insight and objectivity about that situation. The speakers judged to be attractive maintained their advantage, and the relatively unattractive made no noticeable gains. Even when the evaluators only heard but did not see the speaker, the quality of the performance was judged in an associated manner. The results suggest that the judgments of attractiveness without sight of the speaker were produced by performance quality, although the mechanism was not clear. (HOD)
Publication Type: Speeches/Meeting Papers; Reports - Research
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the International Communication Association (35th, Honolulu, HI, May 23-27, 1985).