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ERIC Number: ED262401
Record Type: Non-Journal
Publication Date: 1984-Apr
Pages: 6
Abstractor: N/A
Reference Count: N/A
Manage Your Words.
Ricks, Betty R.
Words, like any other information resource, must be managed in order to contribute to the achievement of organizational goals. Managing communication refers to planning, organizing, leading, and controlling words. Planning determines goals and how they can be best accomplished, and aids in providing direction for the message, thus increasing the chances that the message will achieve its purpose. Once the "what" and "how" have been identified, the organizing function puts the plan into action. Gathering any previous related conversations or correspondence on the topic, and determining how the message will be transmitted will make writing the message easier. Managing the message entails speaking or writing in a way that will make the receivers respond in accordance with the purpose of the message. This requires awareness of the environmental factors that affect people's responses, including timing, the receiver's emotional state, and images that evoke positive responses. Finally, controlling is comparing what was planned with what actually occurred, based on feedback, and making necessary adjustments. (HTH)
Publication Type: Opinion Papers; Speeches/Meeting Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A