ERIC Number: ED261654
Record Type: Non-Journal
Publication Date: 1985
Reference Count: N/A
The Indiana Report II. A Telecommunications Curriculum Recommended by Indiana Broadcasters.
Wible, Darrell E.
The basic purpose of this study, which updates a study conducted in 1975, was to present higher education with recommendations for telecommunications curriculum from commercial broadcasters. Data were collected from 71 respondents via questionnaires distributed at the Indiana Broadcasters Association Conference in 1983. Respondents were asked to rate the importance of 60 commonly offered courses and select 10 courses that they would require in such a curriculum. Responses from management, sales, production, and news personnel were tabulated individually so that participants' views could be observed by category. All 71 respondents were tabulated as a composite, and a comparative tally then prepared for the top 20 courses (and ties) so that the differences between choices of the four personnel categories could be compared at a glance. Findings indicate that the 20 courses which were the most highly recommended carry the same theme--a broad-based variety. However, if the first seven were chosen as the required core of a curriculum, they would include internship, news, writing, law, radio production, radio sales, and audience research. In addition, 90% of respondents agreed that news students should be required to work in their university television or radio station, and an equal number would permit freshmen to enroll in at least one telecommunications class, a policy which is not widely practiced. Conclusions call for universities to improve student preparation by encouraging skills development, better attitudes, motivation, and initiative, and suggest that a broad, liberal arts background would be an excellent prerequisite for work in the field of telecommunications. A report on a survey of the attitudes of commercial broadcasters toward specialization versus non-specialization by students is appended. (JB)
Publication Type: Reports - Research; Tests/Questionnaires
Education Level: N/A
Authoring Institution: Ball State Univ., Muncie, IN.