ERIC Number: ED261168
Record Type: Non-Journal
Publication Date: 1985
Reference Count: N/A
Marketing & Distributive Education. Committed to the Improvement of Marketing.
South Carolina State Dept. of Education, Columbia. Office of Vocational Education.
This package consists of 34 transparency masters outlining the nature and scope of marketing and distributive education. Included in the set are transparency masters addressing the following themes: the interconnectedness of education, labor, and work; objectives of marketing and distributive education at both the secondary and postsecondary levels; the structure of marketing and distributive education programs; program admission requirements and prerequisites; aspects of sales promotion, buying, store operations, market research, management, and product services; the role of marketing in a free enterprise system; cooperative vocational education; specific occupations related to marketing and distributive education; and the activities of the Distributive Education Clubs of America (DECA). (MN)
Descriptors: Admission Criteria, Business Education, Business Skills, Distributive Education, Educational Benefits, Educational Objectives, Employment Opportunities, Marketing, Merchandising, Occupational Clusters, Postsecondary Education, Prerequisites, Program Content, Relevance (Education), Secondary Education, Student Organizations
Publication Type: Guides - Classroom - Teacher
Education Level: N/A
Audience: Teachers; Practitioners
Authoring Institution: South Carolina State Dept. of Education, Columbia. Office of Vocational Education.