ERIC Number: ED260243
Record Type: RIE
Publication Date: 1984
Reference Count: 0
Curriculum Guide for Fashion Merchandising (Fashion Salesperson).
Gregory, Margaret R.
This curriculum guide is designed to help teachers teach a course in fashion merchandising to high school students. The guide contains eight performance-based learning modules, each consisting of one to seven units. Each unit teaches a job-relevant task, and includes performance objectives, performance guides, resources, learning activities, evaluation standards, and achievement tests for the fashion merchandising field. The guide is designed to be used with any teaching method, such as lecture/demonstration or discussion. The following topics are covered in the guide: overview of the fashion industry; orientation to marketing and distributive education, Distributive Education Clubs of America, and cooperative education; career development; personal development; nature of fashion; sales promotion; product technology; and merchandising. Bibliographies are included in each module. Appendixes to the curriculum guide list duties and tasks required of students for each unit, supplies and equipment, and bibliographic resources for fashion merchandising. (KC)
Descriptors: Advertising, Behavioral Objectives, Career Development, Clothing, Clothing Design, Competency Based Education, Curriculum Guides, Distributive Education, Employment Interviews, Fashion Industry, High Schools, Job Application, Learning Activities, Marketing, Merchandise Information, Merchandising, Occupational Home Economics, Sales Occupations, Self Actualization, Self Care Skills, Student Organizations, Textiles Instruction, Vocational Education
Publication Type: Guides - Classroom - Teacher
Education Level: N/A
Audience: Teachers; Practitioners
Authoring Institution: South Carolina State Dept. of Education, Columbia. Office of Vocational Education.