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ERIC Number: ED259719
Record Type: Non-Journal
Publication Date: 1985-May
Pages: 185
Abstractor: N/A
Reference Count: N/A
Seeking Information on Interactive Video: The Information Sources and Strategies Used by Corporate Training Developers.
McLean, Lois Maxine
This study examines the specific information-seeking process and the information sources employed by corporate training developers and managers when considering the adoption and implementation of interactive video (tape or disc) as an instructional delivery system. Purposes include the identification of available sources of information on interactive video; information sources and strategies used; criteria that guide information source and search strategy selection; relative utility of the sources and strategies; and how variations among individual users, settings, and tasks affect the selection and utility of specific information sources and strategies. Analysis of data from interviews with training development personnel in 20 diverse corporations indicates that the most common information sources include vendors, consultants, and other corporate trainers, with personal contact being the primary information source, and "networking" the most common search strategy. In addition, it was found that the adoption of interactive video for training is occurring at a slow pace; information on interactive video is difficult to find; and available information sources are often inadequate to meet the needs of corporate training developers. The interview guide used and a list of resources for information on interactive video are appended. (Author/JB)
Publication Type: Dissertations/Theses - Doctoral Dissertations
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A