ERIC Number: ED259351
Record Type: RIE
Publication Date: 1984-Apr
Reference Count: 0
A Survey of Business Communication Competencies Used by Accountants and Bankers.
Dortch, R. Neil; And Others
Questionnaires were completed by 169 accountants and 146 bankers in a study conducted to ascertain what communication tasks are performed frequently in accounting and banking and what competencies are needed for success in performing these tasks. The results indicated that all communication tasks were performed on an almost daily to almost weekly basis: 6l.9% of respondents wrote or dictated reports, 88% wrote or dictated business letters, 81.3% wrote or dictated memos, 30.8% made oral presentations, 48.3% used word processors, and 33% used microcomputers. Just over half the respondents felt that memos and types of letters should be given above average treatment in business communication classes, and almost half felt that letter style should be given comprehensive treatment in such a course. The majority felt that writing style and mechanics were important, and that titles, headings, types of outlines, and outline form should be given above average treatment in business communication courses. The results suggest that business communication teachers should place high priority on report writing, letter and memo writing, and oral reporting. They should also emphasize style, format, and English mechanics. (HTH)
Publication Type: Reports - Research; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: In Professional Communication in the Modern World: Proceedings of the American Business Communication Association Southeast Convention (31st, Hammond, LA, April 5-7, 1984). p221-231.