ERIC Number: ED258250
Record Type: RIE
Publication Date: 1985-Aug
Reference Count: 0
Fund Raising and Institutional Advancement.
Fregly, Marilyn S.
A 15-week semester graduate course in fund raising and philanthropy is described in this paper. After the course objectives are listed, the paper presents a course outline that contains five topical issues: the historical framework of charitable giving, the economics of philanthropy, benefactors, sources of philanthropic opportunity, and research in institutional advancement. Major course assignments described in the paper are to write a funding proposal to the fund source, complete with budget, and to analyze a national fund raising campaign, including the grass roots strategies to localize the promotion. The appendix contains a nine-page list of reference works useful in fund raising. (EL)
Publication Type: Guides - Classroom - Teacher; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the Association for Education in Journalism and Mass Communication (68th, Memphis, TN, August 3-6, 1985).