ERIC Number: ED253906
Record Type: RIE
Publication Date: 1985-Feb
Reference Count: 0
Ethics of Communications Research: (I) Treatment of Research Participants (Including the Role of Deception); (II) Responsibility to Society.
Gordon, Ronald D.
In exploring the role and status of the ethics that govern communication research, the two parts of this paper examine the practices of researchers and the role of deception in their methodology and conclusions, and the role of communication research as a whole to the society that it is supposed to benefit. At the end of both discussions are summary lists of recommendations for the profession. The 22 recommendations include the following: (1) there should be more research on the ethical practices of communication researchers; (2) researchers who decry the deception in the practice of research should develop and express these views in some public forum; (3) a course in the ethics of social science research should be required of all aspiring researchers; (4) a panel should meet annually to discuss ethical problems encountered during the previous year in communication research; (5) the term "subjects" should be replaced with the term "participants"; (6) research methodologies should be developed that embody sound communication principles; (7) there should be efforts to summarize and synthesize the existing knowledge in the field, and to articulate explicitly the practical implications of that knowledge; (8) there should be an additional section in research reports that identifies the practical implications of the findings; (9) standards of relevance should be developed by which to assess research efforts; (10) career advancement within a university should be based not on quantity of publications but on quality and relevance; and (11) there should be training for young researchers in multimethod approaches within single studies. (HTH)
Publication Type: Opinion Papers; Speeches/Meeting Papers
Education Level: N/A
Authoring Institution: N/A
Note: Paper presented at the Annual Meeting of the Western Speech Communication Association (Fresno, CA, February 16-19, 1985).