This report describes the formative evaluation of the first three rough-cut instructional television programs for "On the Level," a series of 12 lessons dealing with personal and social growth for secondary school students. Results discussed are based on viewing three programs in a total of 36 classrooms at sites in Maryland, Tennessee, and Illinois; (1) Dealing with Conflict: "Face to Face"; (2) Accepting Feelings: "Behind the Scenes"; and (3) Developing Self-Concept: "Who Am I?" Following a description of the overall sample, data collection measures, data analysis, and field research procedures, results are reported for each program, including a summary, description of the overall sample results, and results of a teacher questionnaire and a student questionnaire, observation of students' reactions during viewing, and an analysis of the follow-up discussion, including a profile and a narrative summary. The responses of 20 teachers to the teachers' guide questionnaire are presented. Appendices contain teacher and student questionnaire data and the student questionnaire for each of the three programs. (LMM)