ERIC Number: ED248802
Record Type: Non-Journal
Publication Date: 1984
Reference Count: N/A
The Quest for Major Gifts: A Survey of 68 Institutions.
Winship, Addison L., II, Comp.
Information on how universities, colleges, and independent schools solicit major gifts is presented, based on results of a survey of 68 institutions. The pattern among institutions was to define major gifts as those $100,000 and up, while leadership gifts ranged from $10,000 to $100,000. Thirty-eight of the schools had one or more professionals working full time on major gifts; thirty of the 38 schools had two or more major gifts staff. Of the schools that have no major gift officer, the responsibility for seeking such gifts rested with the president (headmaster), trustee and key volunteers, and the chief development officer. The effectiveness of volunteers versus senior institutional officers was also assessed. Major gifts were obtained in roughly the following percentages for the three soliciting groups: volunteers (39 percent), presidents or headmasters (38 percent), and development officers (23 percent). The median price for an endowed professorship was $750,000. Thirty-six of 53 respondents said that at least half the cost of a building must be gifted to name it for the donor. Appendices include the questionnaire, a list of the participating institutions, total responses for each questionnaire item, along with comments. (SW)
Descriptors: College Presidents, Endowment Funds, Financial Support, Fund Raising, Institutional Advancement, Postsecondary Education, Private Colleges, Proprietary Schools, Questionnaires, School Surveys, State Universities, Volunteers
Council for Advancement and Support of Education, 11 Dupont Circle, Suite 400, Washington, DC 20036 ($16.50, prepaid).
Publication Type: Reports - Research; Tests/Questionnaires
Education Level: N/A
Authoring Institution: Council for Advancement and Support of Education, Washington, DC.